Two protein-forward modern brands. Instinct (Nature's Variety) specializes in raw and freeze-dried; Nulo focuses on grain-inclusive and grain-free kibble with high-protein formulas.
Average score: 83/100. 98 products. Country: US.
Average score: 77/100. 118 products. Country: US.
On overall score, Instinct wins by 5 points across the analyzed catalog (83 vs 77). Catalog breadth: Nulo (118 products) is broader than the smaller line (98).